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Black Friday Crusher Course by Nick Castiglia
- Black Belt Nick Castiglia has be Involved in BJJ for over two decades and is the Founder of Legacy Martial Arts Consulting
- Castiglia currently has over 2 dozen academies under his guidance that he’s helped to consistently crush their financial goals
- Learn the proper avenues to generate more revenue for your academy in these important months and give your school a huge boost as you head into the new year
- This program will not only assist you in recruiting loads of new students but also guide you in taking proper care of your current student body because you can’t have one without the other
- Utilize specifically designed blueprints for each individual month that will help you put together a game plan and implement multiple strategies at just the right time
- If you are motivated and ready to succeed on a new level, take advantage of this one-of-a-kind course and absolutely CRUSH your previous holiday season numbers
Course Content
Volume 1
CHAPTER TITLE
START TIME
| Introduction - Get to know your Coach | 0 |
| What is covered in this course | 1:02 |
| What this course is not | 2:25 |
| Why this course works (Synergy) | 4:27 |
| How to use this course | 5:42 |
Volume 2
CHAPTER TITLE
START TIME
| Tools of the trade - Tools of the trade - Intro | 0 |
| Graphic designers | 0:55 |
| Paid ads and social media | 3:21 |
| Newsletters and email | 5:43 |
| CRM software | 7:15 |
Volume 3
CHAPTER TITLE
START TIME
| October - Intro to October | 0 |
| Holiday gear order - Holiday gear order intro | 1:51 |
| Inventory management | 2:24 |
| Planning ahead | 6:21 |
| Kids Halloween party | 8:37 |
| Referral Contest intro - Referral Contest intro | 14:55 |
| How it works | 19:56 |
| Checklist | 22:51 |
| Extending deadline | 24:12 |
| ‘Train for the rest of the year special’ A.K.A “The Godfather” offer - ‘Train for the rest of the year special’ intro | 25:34 |
| The offer | 26:25 |
| Who to target | 33:38 |
| Referral contest synergy | 37:18 |
| Checklist | 38:39 |
| Section Summary and monthly To-do list | 41:19 |
Volume 4
CHAPTER TITLE
START TIME
| November - Intro to November | 0 |
| Holiday Gear Packages - Holiday Gear Packages Intro | 2:15 |
| Advertising Strategy | 3:14 |
| Profit Margins | 6:23 |
| Gear packages checklist | 10:26 |
| Black Friday Special - Intro to Black Friday special | 12:13 |
| The details | 14:09 |
| Profitability | 21:06 |
| Black Friday checklist part 1 | 26:35 |
| Black Friday Checklist part 2 | 32:07 |
| Holiday cards | 37:12 |
| Section Summary and monthly To-do list | 38:39 |
Volume 5
CHAPTER TITLE
START TIME
| December - Intro to December | 0 |
| Student Appreciation Sale - Intro to Student Appreciation Sale | 0:34 |
| The details | 1:30 |
| Best practices for selling the sale | 4:03 |
| Adding door crashers | 10:54 |
| Holiday staff dinner - Staff dinner and holiday cards | 15:39 |
Volume 6
CHAPTER TITLE
START TIME
| Course wrap up and bonus material - Bonus material | 0 |
| Course wrap up – outro | 3:50 |